Consumer Electronics Show Booth, 2019
The main theme for 2019 booth was “Home”. The key design challenges were low cost, cohesiveness, and user experience. Firstly, for lowering the cost, the design tried to use as much material from previous year’s (2018) booth whilst changing the overall look to match this year’s “Home“ theme. Secondly, cohesiveness was important as the booth involved distinct sub-brands. Lastly, the space for each sub-brand tried to give its own user experience, allowing the visitors to feel as if they are walking into a different room within the same home.
Designed by Merkury Innovations Design Team
Photo credit: Merkury Innovations
A specific motif and palette of colors were used to create overall cohesiveness. The main colors were white, wood tones and black. A touch of coral pink and greens were used in lounge areas and furniture to give a welcoming vibe to the space.
Merkury Innovations CES Booth 2019, Las Vegas
The chart below represents an approximate amount of contribution I made during each stage.
